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Neil Before Me
He's one of the biggest draws in pop-music history. But Neil Diamond, leader of the world's perkiest revival show, still gets no respect.
By Andrew Weiner
JANUARY 31, 2000:
WORCESTER -- Rick is sitting in Row F at tonight's Neil Diamond concert.
Rick is a CPA who admires Neil Diamond because he sings about "themes you can
relate to: love lost, love found, feelings of aloneness, and imaginary
friends."
Sue is retired. Sue has seen Neil Diamond three times, but she still breaks out
in tears each time he takes the stage. She thinks he's "a great American pop
singer who really represents America."
Mike's here with his family. Mike, 30, listens to Tool, Bush, and Hole when
he's not listening to Neil Diamond. He calls Diamond "a rebel in blue jeans."
I'm a reporter. My only connection to Neil Diamond up until now is the year I
spent driving a car that had only AM radio. But now I'm about to spend an
evening at the Worcester Centrum in a sold-out arena with some of the most
loyal fans in America. Or, as Neil Diamond prefers to call them, his
"friends."
Neil Diamond has many friends. Throw a dart at a globe, and chances are good
that Diamond's played where it lands. In the past year he's sold out arenas in
London, Montreal, and Rotterdam. More than one million Australians have seen a
Neil Diamond concert. Stateside, he's been among the top-grossing solo
performers of the past decade, out-earning (among others) Garth Brooks, Billy
Joel, and Madonna. Diamond holds the records for consecutive sellout
performances at both Madison Square Garden and the LA Forum.
And that's just the live show. In the thirty-some years since he first charted
with "Solitary Man," Diamond has moved more than 110 million units --
about one for every 2.5 Americans. During one stretch of his career, eight
consecutive LPs went gold. Neil's songs have been covered by artists as diverse
as Billy Ray Cyrus, Harry Belafonte, Deep Purple, and Frank Sinatra. He wrote
the Monkees' "I'm a Believer"; UB40 would later make a hit of "Red Red Wine,"
and Urge Overkill's reworking of "Girl, You'll Be a Woman Soon" earned Neil
some hipster cred when it appeared on the Pulp Fiction soundtrack.
Nonetheless, critical adulation has been sparing, to say the least. To this
day, a Neil Diamond concert is treated by music writers as a welcome chance to
tee off. The New York Times' Stephen Holden once called Diamond "a
shameless, swashbuckling ham who struts about in a frenzy of
self-aggrandizement." His image in the eyes of most people is that of a rather
sweaty man in an unbuttoned sequined shirt, parading himself around in
Sansabelt splendor.
All of this couldn't matter less to the millions of people around the world who
continue to adore Neil Diamond, including the nearly 15,000 fans who joined me
one December night in Worcester. Those numbers are astonishing, and they add
interest to the deeper question: just what exactly is going on with Neil
Diamond, anyway?
When Neil Diamond comes to town, you know it. On the drive into Worcester, I
stopped counting white limousines after about two dozen. It was his only area
appearance, and people came from all over New England. The wait for dinner at
Applebee's was two hours long.
The Centrum radiated an aura of excitement. People were eagerly mingling,
humming Neil's songs, trading stories. Even the white-limo set was getting into
it. The crowd noise crept from an ambient hush to a buzzing, expectant roar as
showtime approached. Surveying the arena, I tried to fit the crowd into a
demographic. What TV shows did these people watch? What type of products did
they buy? I came up empty, and though maybe this just means I'd be a lousy
marketing exec, it also suggests that there is no average Neil Diamond fan. The
Centrum employees I spoke to seemed to agree. Patty, an usher, put it this way:
"His shows aren't like the monster trucks or the Backstreet Boys -- all kinds
of people come."
There are bands -- Korn, say -- that appeal to a very self-selecting audience.
Skate kids go to shows to be around other skate kids and away from everybody
else. Diamond Nation is entirely the opposite: it appears to stretch across
national, ideological, and subcultural borders. At one end of the fan spectrum
is Tom Smith, a Canadian photographer who counts Diamond's music as one of the
chief inspirations behind his own "hopeful world odyssey" -- a trip around the
globe by moped. At the other end is a cell of revolutionaries in Chile who, I
was told on good authority, listen to Neil while discussing party policy.
Diamond's fans, unlike Phish- and Deadheads, don't collect bootlegs or compare
set lists, since performances are largely the same from night to night. Which
isn't to say that Diamond Nation lacks dedication. Seated in my row were an
exotic dancer, stage name Diamond, and a woman who'd named her daughter Shilo,
after Neil's imaginary-friend song. Rick, the CPA, told me how, at his first
show, he had a "conversion experience" when the house lights dropped.
As the band ascended the stage, the crowd noise built to genuine rock-concert
proportions. The stage layout made it clear that this was going to be something
different: in the center of the floor stood a platform two levels high, whose
slow circular motion was eerily reminiscent of a rotating restaurant. The show
boasted one other unusual feature: double musicians. Two keyboardists kicked
things off with a peppy synth vamp right out of the Genesis songbook. Two
drummers laid down a 4/4 rock groove, while two guitarists got people up and
clapping.
Mesmerized by this mysterious, almost sinister repetition, I practically didn't
notice when Diamond trotted on-stage and seized the mike. The first thing he
did was pump his fists and exhort the crowd to "get loose." It's hardly an
exaggeration to say that Diamond is a consummate showman; what he might lack in
vigor he more than makes up for with enthusiasm and a certain rakish brio.
Scarcely a minute went by without a grin. His band exhibited a degree of
collective perkiness normally reserved for a Richard Simmons infomercial.
Everyone on the stage, it seemed, would either have a good time or die
trying.
You have to hand it to Neil -- he doesn't look or move like a man nearing 60.
Yes, he wore sequins, on a pinstriped shirt that was flashy but plausible. His
economical gestures resembled the restrained devil-may-care attitude of Sinatra
in his later years. Though at times his presence verged on the bombastic, it
never spilled over into arrogance. One recurring motif was a bemused
hands-on-hips pose -- somewhere between Michelangelo's David and an NFL
referee's offside sign -- that appeared to say, I just can't believe my
great good luck.
Whether it's his charisma or his good showmanship, Diamond generates a kind of
Mona Lisa effect: no matter where he is on the stage, his eyes seem to be
watching you. Each time he'd point toward my section, a number of fans would
scream, all independently convinced the gesture had been meant for them. Maybe
I was swept up in all this adoration, but I swear I caught him pointing at
me.
Of all the dismissive terms attached to Neil Diamond, "crooner" is perhaps the
most tenacious. It's also wrong. Diamond has a few ladies'-man moves, but he
doesn't adopt the smarmy sex-god persona of Engelbert Humperdinck and his ilk.
Women did outnumber men at the Centrum, but men, it turns out, have no problem
identifying with the earnest brooding of the Solitary Man, or the melancholy
nostalgia of songs like "Brooklyn Roads."
When I met Mike, the Tool fan, he was reminiscing about old times with his
buddy Steve. Mike recalled how he'd always wake up to his mother's Neil Diamond
records when he was young, and reflected: "[His music] definitely brings me
back. . . . It just gets me talking about old times."
If Diamond seems like all things to all fans, that's partly because he's been a
lot of things, or tried to be. His influences have ranged from Tin Pan Alley to
gospel, from country to his experiences in psychotherapy. Long before Madonna
made a career out of makeovers, Diamond was keeping himself relevant by
periodically reinventing his stage persona.
Originally Diamond didn't even want to be a singer: his first love was fencing.
Upon graduating from Brooklyn's Erasmus High, where he and Barbra Streisand
were in the same glee club, Diamond accepted a fencing scholarship. He wrote
songs in his spare time, and when the Zorro lifestyle didn't pan out, he began
to shop them around. Industry honchos at the legendary Brill Building took
note, and Neil soon completed the frog-to-king metamorphosis he would later
document in his ballad "I Am . . . I Said."
Rob Garrett, a Las Vegas-based Neil Diamond impersonator known as "The King of
Diamonds," describes the singer's evolution this way: "During the late '60s and
early '70s he was this serious, dramatic troubadour, sort of like a poet with a
guitar. In the late '70s and early '80s he become a more suave, exciting
concert performer who was the epitome of 'cool.' In the mid to late '80s, as he
was gaining 'legendary' status, he lightened up and started to appear more
relaxed and confident on-stage, smiling and even joking around a bit with his
audience."
Not every reinvention was successful. In the late 1970s, coming off a four-year
sabbatical and some intensive therapy, Diamond made an attempt to overhaul his
image. He enlisted Robbie Robertson to produce his album Beautiful
Noise, and performed a song with the rest of the Band in the Martin
Scorsese concert film The Last Waltz. This was not a success. As the
Band's drummer Levon Helm would later recount in a memoir, the scene looked as
if the group's accountant had been pushed onto the stage. Diamond also
auditioned for the role of Lenny Bruce in Lenny and -- take a deep
breath -- for the role of Travis Bickle in Scorsese's Taxi Driver. Neil
finally did get his Hollywood break, starring as Al Jolson in the 1980 film
The Jazz Singer, but it was something of a Pyrrhic victory. The
soundtrack album sold more than four million copies, but the film tanked in
theaters.
So Diamond decided to keep on keepin' on, and to stick to the role he knew
best. Perhaps it's this persistence that's endeared him to tribute bands such
as LA's Neilists and San Francisco's Super Diamond. It goes without saying that
both groups maintain a certain distance from their subject, but their approach
isn't purely ironic. It may be that Diamond's self-consciousness serves a
pre-emptive purpose -- how can you really make fun of a guy who rides his
Harley in a gang called the Mild Ones?
If going to a Neil Diamond show confers any kind of cachet, it's the hipness
that comes with being proudly square. The things that really matter aren't your
accessories, but your feelings. Rob Garrett helps put this side of Neil's
attraction in perspective. When he performs as Diamond, he explains, he becomes
"the non-controversial 'good guy' in the sparkly shirt who is everybody's
friend. . . . I just know I enjoy singing the most when I can
emote, and Neil is a major emoter."
This desire to have one's feelings validated by others is an essential part of
Neil's appeal. Particularly during the more reflective songs, the Centrum came
to resemble a super-size safe space, a biosphere from which all traces of
threat had been pumped out.
The strength of this bond between performer and audience was such that at times
the two seemed to merge. When Diamond launched into his first song, "Beautiful
Noise," the audience came to its feet, singing as one and dancing together in a
kind of slow pogo step. The crowd sang along to most of the tunes, and
sometimes this interplay became more intricate. During one number, Neil sang,
"Can anybody hear me?" In response, the audience hoisted placards reading YES
into the air -- hundreds of them, all apparently homemade. During the ballad
"Play Me," Neil traded verses with the audience. We sang, "You are the sun"; he
sang, "I am the moon"; we sang, "You are the words"; he sang, "I am the tune."
For a moment, we were all part of the same song, seesawing back and forth in an
intimate rhythm, arms waving to and fro like undersea grass.
This pas de deux mirrored a certain oscillation I noticed between
isolation and community, solitude and belonging. In my notebook I charted songs
containing the word "lonely" against songs with the word "friends," and ended
up with a half-dozen of each. No one was psychobabbling about recognition or
catharsis; people were just grooving. When I asked Rob Garrett how it feels to
"be" Neil Diamond on-stage, he replied simply: "It feels damn good to be
accepted."
Despite topnotch production values, a Neil Diamond show has very little in the
way of special effects. There are no fireworks, fake blood, or upside-down drum
solos. Only a little dry ice, and the arena-sized flags that unfurl during
"America." That's when Neil, a more natural political animal than Al Gore could
ever hope to be, stopped singing to deliver a stump speech about how difference
doesn't really matter, since we're "God's children all."
If grade-school musicals are any indication, "America" has become the song most
people associate with the European diaspora of the late 19th century. But this
conversion of history into entertainment robs the event of any sense of
complexity, urgency, or even reality. And though Diamond's "everyone's
included" sermon sure sounded nice, the bit about "black and white together"
rang a little hollow to my ears -- the only two black people I saw all evening
were in the band.
This is the kind of thing that sets the critics off. Sitting in my section was
Debby Rosenblatt, a jazz promoter from the Framingham area. Maybe she'd
reluctantly accompanied a friend, but whatever her reason for being at the
concert, she cut Diamond no slack: "Neil Diamond whips [his audience] into a
crazy frenzy for this phony America. It's so shameful, it's pandering to the
worst emotions. There are great resources in the American culture for the real
thing, but he's not the real thing. He's faker than fake. His girdle epitomizes
that -- as the evening wore on, the fact that he was trying to hide the fat in
his belly was no longer hideable. He's a sham, he's a clown."
I can't vouch for the girdle, but I think Debby missed the point. Neil's act
isn't about being real -- it's about being possible. He projects an
authenticity that cuts through the show business. In a culture where products
from soft drinks to light trucks are hawked as "the real thing," Diamond
conveys the honest sense of never having wanted to be anything but himself -- a
sequined, guitar-strumming American man.
The night wore on, but Neil showed no signs of tiring. He'd played more than
two hours with only one brief break by the time he hit the opening chords to
"Cracklin' Rosie."
This was what people had been waiting for. Tapping into a hidden reserve of
energy, the audience outdid its previous efforts, matching Neil word for word
as he sang, "We've got all night to set the world right." No one seemed to mind
that the song, written on a Native American reservation, is about a drifter
riding the night train. Performed live, it grew in meaning to describe exactly
what Neil was asking us to do: forget our own troubles, come together, and
remake the world. Escapist? More than likely. Utopian? Without a doubt -- this
is the song that goes, "Find me a dream that don't ask any questions."
"Cracklin' Rosie" ground to an end, but the crowd didn't want to let it go --
and neither, it turned out, did Neil. He gladly gave the people what they
wanted: another rendition of the chorus. And then another false ending. And
then another chorus. During this sing-along, the Centrum rocked harder than it
would all night. It occurred to me that perhaps what I was witnessing was the
spectacle of a collective time machine being kick-started. Or maybe it was just
the sound of a big broken record.
It could've been a glitch in the Matrix for all I knew; I was feeling mighty
disoriented. Right about that time -- or maybe it was during "I'm a Believer"
-- Rick tapped me on the shoulder to ask if I'd been "converted" yet. Neil
wouldn't sing "Brother Love's Traveling Salvation Show" until later, but I got
the message loud and clear.

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