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Cocktail Culture
By Devin D. O'Leary
FEBRUARY 9, 1998:
During the late '50s and early '60s, the home bar was the very
icon of post-war joie de vivre. No suburban household was
fully equipped without a well-stocked wet bar. The lunchtime martini,
the after-work Scotch and soda and the weekly cocktail party were
all ingrained elements of the American consciousness circa 1959.
As the 1960s gave grudging way to the 1970s, though, alcohol was
slowly replaced with mind-expanding drugs, canapés were
supplanted by fondue pots and the "Playboy After Dark"
cocktail party surrendered to wife-swapping, Tupperware and AA
meetings. By the time the disco era hit, home entertaining had
been permanently abandoned in favor of club hopping and drunken
driving.
The late '90s, however, have seen a return of 1950s sensibilities.
Frank Sinatra is once again recognized as Chairman of the Board;
cigars and martinis are de riguer for any popular watering
hole and trendy vintage stores compete to see who can charge the
most for a cherry sharkskin suit. Cocktail Culture is back. While
swingin' bachelors and bachelorettes engage in daily combat at
the local Goodwill to snag the swankiest in yesteryear accessories
(monogrammed bowling shirts, Esquivel records and Fiestaware casserole
dishes), many have yet to achieve that paragon of lounge culture--the
home bar.
Once your liquor bottles start crowding the Captain Crunch out
of your kitchen cabinets, it's time to start thinking about building
your own bar. With minimum expense, a little bit of planning and
a lot of time browsing garage sales, thrift stores and flea markets,
you can create a home saloon that fits within both your budget
and your household.
Step one is deciding how much space you have. If you're lucky
enough to have a den, basement or covered porch, you could go
whole hog and get yourself a full-fledged bar. Pre-built bars
can sometimes be found in thrift or vintage stores. Simple black
vinyl models and tropical-flavored bamboo and rattan models are
the most common. Formica-topped models run a close third, but
are prized by collectors and hard to find in good condition. Stay
away from the tile-topped ones if you can--they're a bitch to
clean. Free-standing bars rarely have intact sets of bar stools
(age, the elements and asses are hard on furniture). Stools are
easy to find at modern furniture stores, however, and come in
a pleasing array of retro styles (unfortunately you'll pay through
the nose for them).
Few of us, though, have the room or the bank account for a full-on
wet bar. A bookcase bar is one neat, inexpensive and space-saving
alternative. A regular bookcase will work just fine, but a small
china cabinet or an armoire with doors is even better. Shallow
cabinets are the best, as they allow you to display everything
without digging for it. I use a sturdy tea tray for my bar. The
three levels are more than enough to store my cocktail accessories,
the top lifts off as a separate tray (perfect for serving) and
the whole assembly rolls (for ease of movement and storage).
Once you've got a bar, you've got free reign to start collecting
groovy bar accessories. The first thing you'll need is your glassware.
Although there are dozens of different styles, only a few basic
ones will prove useful to the average tippler. I would suggest
starting with a set (four to six depending on your needs) of old-fashioned
glasses (also known as "on-the-rocks" glasses). These
short glasses (ranging from 5 ounce to 8 ounce) are just right
for undiluted liquor (Scotch, bourbon, what have you) served straight
up or over ice. They can also be used for an assortment of "short"
drinks (Scotch and soda, rum and coke). Next thing you'll need
is a set of highball glasses. These tall, straight-sided glasses
(8 to 12 ounce) are just the thing for mixed drinks with fruit
juice and/or soda. I prefer the tallest, thinnest models (sometimes
called stovepipes, chimney or collins glasses). These allow close
intermingling of liquid and ice (making the whole assembly colder
and reducing ice melt, which dilutes drinks). The thin design
also means that carbonation will dissipate
slowly and evenly. Ceramic tiki mugs follow the highball design
and are just the thing for a well-dressed zombie. Proper martini
glasses are also a must. Each piece of barware is designed to
serve the specific needs of its individual cocktail. The long
stem on a martini glass keeps your hand away from the drink (ensuring
a cool temp without ice) and the wide lip facilitates slow, steady
sipping action. If you're serving your martinis (or your Manhattans)
in a jelly jar, you might as well pack it in. If you drink a lot
of vino, you might want to invest in a set of wine glasses (the
8- to 11-ounce tulip shape is the most versatile, capable of doubling
as a champagne flute or a water glass at a fancy dinner party).
Although it may be tempting to shell out big bucks for that cool
set of glasses with the hula girls painted on the side, keep in
mind the number one rule of glassware: Sooner or later, it will
break. Invest in some simple clear glass stuff for everyday use
(a set of four can be found at most housewares stores for under
10 bucks).
After you've got your basic glassware, it's time to start sniffing
out those cool cocktail accessories. While some retro items may
be collectable for their weirdness factor alone (spring-loaded
olive forks?), there are a few pieces that are essential to any
home bar. First thing you'll need is a good cocktail shaker for
those drinks that involve juice, eggs, cream or sugar (and despite
what Mr. Bond says, martinis should always be stirred and never
shaken--any clear alcohol will "cloud" if agitated).
There are two schools of thought when it comes to shakers. Some
say you'll need a metal tumbler and a pint glass. The two are
locked lip-to-lip and shaken. The cocktail is then poured from
the glass through a coil-rimmed strainer. Although this method
is used in nearly every bar on Earth, I still prefer to use a
fancy cocktail shaker. These metal or glass shakers have a fitted
lid and a built-in strainer. There's less mess to clean up and
they look really sharp sitting on your bar. In addition to a good
shaker, you'll need a proper jigger (mixology is an exact science,
and ingredients should always be measured to ensure that
your last Tom Collins tastes the same as your first). The best
is a simple stainless steel or aluminum double-sided model with
a "jigger" on one side (1 and 1/2 ounces) and a "pony"
on the other (1 ounce). Other basic tools that you'll always find
a use for are: a bottle opener, toothpicks, ice tongs, an ice
bucket (preferably with vacuum seal), swizzle sticks (plastic
only, please--metal corrupts carbonated water), a long-handled
spoon (for mixing), a small paring knife (for cutting fruit and
zesting lemon/lime peels) and a corkscrew (go for one of the "wing"-types--they
cost more, but always work with a minimum of effort). If you have
a taste for margaritas or piña coladas, a sturdy blender
(think Waring or Westinghouse) is in order. Some
folks like to decant their liquors into fancy crystal carafes
or whimsical musical flasks. I say nay. Decanting is only useful
if you're buying Albertson's brand liquors and want to hide the
fact.
In order to properly garnish those cocktails, you'll need lemons,
limes, olives, maraschino cherries, Rose's lime juice, grenadine
syrup, bitters (which isn't at all bitter), juice (small cans
keep well), soda, tonic, sugar (the powdered kind is best) and
plenty of ice. It's advisable to serve a little food with
drinks, so I'd recommend keeping some mixed, salted nuts on hand--they're
the perfect complement to any drink.
The last (and certainly most crucial) step in stocking your bar
is adding the alcohol. Any liquor purchases must, of course, be
made with your own personal tastes in mind--but a good cross-section
will ensure happy drinking for all. Here's my suggested shopping
list: 2 quarts vodka (it never hurts having an extra bottle of
this most versatile mixer on hand), 1 quart whiskey (a blended
Canadian is the best mixer, but if you've got the palate, you
might want to stick with a nice bourbon), 1 quart Scotch (spring
for something high tone--those who like it straight don't cotton
to the cheap stuff), 1 quart gin (another highly versatile cocktail
starter), 1 quart rum (perfect for those tropical creations--although
you can substitute a bottle of tequila, a considerably more limited
liquor, if you've got a taste for margaritas), 1 bottle dry vermouth
(sometimes called "French vermouth") and 1 bottle sweet
vermouth (sometimes called "Italian vermouth"). I'd
also suggest investing in three bottles of assorted liqueurs.
Your best bet is one almond, one coffee and one orange-flavored
(Grand Marnier, Cointreau or triple sec). With those, you can
whip up a dizzying array of cocktail choices. Enjoy!
A Primer on the Ultimate Cocktail
In the mythology of cocktail culture, the martini remains the
most graven of images. What would an icon of St. (Dean) Martin
be without a cigarette in one hand and a martini glass in the
other? Would Audrey Hepburn's Holly Golightly look at all classy
knocking back a frosty stein of beer? I think not. Even as cocktail
culture rises from the (cigar) ashes of yesteryear, though, there
remains some confusion about this most fundamental of drinks.
The two basic ingredients for a martini are gin and vermouth.
Vermouth is an herb-flavored wine that comes in two varieties.
Dry vermouth is made from white wine and sweet vermouth is made
from red wine. The former is often referred to in older cocktail
manuals as French vermouth, while the latter is called Italian
vermouth--but the two are now manufactured all over the world
and the distinctions no longer apply. Sweet vermouth has a slightly
rounder, bolder flavor but is not necessarily "sweet."
Your preference in vermouth will depend on your taste in wines.
Dry vermouth is most commonly used in martinis and can be mixed
anywhere from 1-to-2 to 1-to-12 with the gin. Some drinkers prefer
as "dry" a martini as possible and will use an eye dropper
or spray atomizer to impart the merest essence of vermouth. For
my money, though, vermouth is a delicious drink and should be
used generously in the creation of any martini, dry or sweet.
As the Playboy Host and Bar Book (first published in 1955)
points out: "It would be unfortunate if the use of vermouth
in the martini became extinct, for its bite, however faint, is
trenchant. It turns cold gin into a civilized cocktail."
Amen.
Some people, however, don't care for the often pugnacious juniper
flavor of gin. Many modern martini drinkers substitute vodka.
The Bartender's Book (written in 1951 by the president
of the Bartender's Union of New York) notes that, "Dashiell
Hammett, who goes in for mystery anyway, has his mixed with vodka."
Despite James Bond's oft-repeated catch phrase, martinis should
always be stirred and never shaken. Shaking is reserved for drinks
that contain juice, cream or egg. Clear alcohol will "cloud"
if agitated. In addition, Martinis should be served ice cold.
Chilled glasses are optimal.
Martini
2 ounces gin (or vodka)
1/2 ounce dry vermouth
Stir with ice. Strain into martini glass. Decorate with olive.
Substitute a pickled pearl onion for that olive, and you've got
a Gibson (named after artist Charles Dana Gibson, creator of the
"Gibson Girl"). According to The Bartender's Book,
"The Gibson is among the favored drinks of celebrities."
In fact, "it may be noted that when Frank Sinatra dines at
the Colony he orders a Gibson."
Sweet Martini
2 ounces vodka (much better than gin in this creation)
1/2 ounce sweet vermouth
Stir with ice. Strain into martini glass. Decorate with a strip
of lemon peel (an olive will clash badly in this case).
Bronx Cocktail
1 ounce gin (or vodka)
1 ounce orange juice
1/2 ounce dry vermouth
1/2 ounce sweet vermouth
Shake vigorously with cracked ice. Strain into martini glass.
Garnish with orange slice.
007
3 ounces Gordon's gin
1 ounce vodka
1/2 ounce Kina Lillet (a French apéritif similar to vermouth
with a subtle orange flavor)
As per Mr. Bond's instructions: Shaken, not stirred. Garnish
with lemon peel.
Manhattan
1 1/2 ounces bourbon (or blended whiskey or rye, depending on
personal taste)
1/2 ounce sweet vermouth
1 dash bitters (a slightly alcoholic mix of herbs and spices)
Stir with ice. Strain into martini glass. Garnish with maraschino
cherry. Some recipes ask for Peychaud's or orange bitters (both
of which have a slight citrus bent). Angostura bitters is the
only kind you're likely to locate, however.
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