 |
Carry a Big Schtick
By Andy Langer
MARCH 9, 1998:
I have a hard time going to see bands that take themselves seriously," says
Stacie Smith. "Like when 2,000 people just paid $18 for a Wallflowers ticket
and they ask, 'How do we sound?' What are those people gonna say? Or when Sheryl
Crow yells, 'Does Austin know how to party?' All I keep thinking is, 'Good, more
material.'" As the leader of Morningwood, a gyno-centric outfit that rocks hard
but carries a big schtick, Smith doubles as frontwoman and pop satirist. Not unlike
five female versions of Bono's "Fly" character, Smith and Morningwood have
opted to mock pretentious rock excess by adopting it. As such, they spend a lot of
time with tongue firmly in cheek, ever so carelessly walking the line between clever
and stupid. As they say, "Morningwood, you either get it or don't."
Plenty have - got it - and because of this, Morningwood has become Austin's best
word-of-mouth attraction, tapping into a bigger concept: that this is a town with
lots of musicians, but very few entertainers. "We're simply the best bang for
your entertainment dollar," says guitarist Tawnya LoRae.
Surely, at the root of that bang is the demographic theory that half of any crowd
(the male half) is bound to find the notion of five admittedly oversexed women onstage
entertaining. "We've often been voted 'Band You'd Most Like to Invite to a Slumber
Party,'" says Morningwood's other guitarist, Kathy Ziegler.
Men with a fashion fetish will find even more to like, because Morningwood is
notorious for theme-dressing; 20 different variations including straight, monochromatic
colors, gowns, Eighties metal, ska, Mariachi, kimonos, prom, and high school band
outfits. And for the women, there's not just general girl power and two male dancers,
but also songs about good men ("Brad Pitt"), bad men ("Mystery Date"),
fashion faux pax ("Cameltoe"), and dream jobs ("Fluffer").
"I think we have a broad idea of entertainment," says bassist Karen
Linder. "We each bring to Morningwood a lot of different inputs."
Along with the puns, Morningwood also has its own carefully mapped mythology -
complete nonsense, but it's well-executed. First, Smith, LoRae, Ziegler, Linder,
and drummer Kim Powell all claim "Wood" as their onstage surname. Coincidental?
Maybe. Or perhaps, as the band suggests, Stacie just got lucky when she found four
other female musicians named Wood in the Austin White Pages.
Don't buy it? Okay, they really met in aerobics class, or eh, Catholic girl's
school. Either way, they say they're huge in Japan; five tours of 40,000-seat stadiums.
Need proof? The last song on their three-song demo is "Live at Budokan,"
and you can hear the exploding flashpots. And although they say their Japanese success
has taught them to value their relatively low local profile in Austin, they claim
to travel their "Red River Tour" (Emo's/ Stubb's/Club DeVille) in a fully-equipped
bus.

photograph by Todd V. Wolfson
|
Morningwood's real story is notably less glamorous. In late 1995, Smith approached
Powell and Linder, who were already playing together in Phooey, with the concept
for a new band called Fizz Gig & the Claptrap. Although Smith hadn't been in
any bands before, the Phooey girls and Ziegler liked her vision: "Super-exaggerated
rock." Until the addition of former Stick People bassist-cum-guitarist LoRae
in early '97, Morningwood played and practiced only occasionally.
"We may have had three rehearsals and three songs for a year, but then again
we never really had a conscious approach," says Linder. "It wasn't even
like, 'Hey, let's start a girl band.' It was just a goofy way for us to hang out.
In fact, we thought we were just lucky that it turned out all girls."
"A lot of times girl bands start with someone running an ad," says Smith.
"But we were all friends before we were Morningwood."
With Austin being the small and incestuous town it is, that the Morningwood five
had other friends in the scene seemed to make an early difference.
"Had we not known [Continental Club owner] Steve Wertheimer, what we were
would have never gotten a gig anywhere else," admits LoRae.
Before long, Morningwood was outdrawing their headliners and picking up new fans
through good ol' fashioned word-of-mouth. But despite Smith's pledge never to repeat
a stage rap or the genuine catchiness of tunes like "Incestuous Town" or
"Trucker's Delight," the first hurdle Morningwood had to clear was the
local burnout factor. Yes, this was entertainment, but to how many of the same people
and for how long?
"We're kind of like Disneyland," says Smith. "You can only go so
many times before it gets old. But then you bring your kids there and get to see
it all again through their eyes.... Sure, we used to think this stuff would only
go over here, for our friends. But now they've told so many people that we know less
and less of the people in the audiences. That gives us hope."
The hope, like almost every other South by Southwest entrant, is that their local
schtick can be parlayed into something with a more national appeal. Last year, producer
Dave McNair took the first leap of faith by bringing Morningwood into the studio
for a session that yielded both a three-song demo and the initial proof that Morningwood's
appeal can transcend the live experience.
First, McNair integrated Smith's stage raps and assorted banter directly into
the songs. Then he gave Ziegler free reign to find samples, soundbites, and effects
that make Morningwood not just funny, but also funky.
"I was in San Francisco at a wedding recently and I played the tape for my
friends," says Ziegler. "They loved it, but I realized they had no idea
what we do live, because the recording's not so over-the-top you'd know. And yet,
if you have seen us live, it's still reflective."
Because it's stripped of the group's onstage antics, Morningwood's demo best highlights
their hidden potential - the music itself. They may look like they're auditioning
for the Richard Linklater version of Spice World, but they ain't the Spice
Girls. For starters, the group writes and performs all their own material. And even
if there's still more style than technique, critics dismissing Morningwood for their
musical foundation alone are missing the point.
"Actually, there are time at rehearsals that I forget this is supposed to
be funny," says Smith. "I'll be thinking we have to get this right musically,
and then I'll remember, 'Oh, yeah. This is supposed to make people laugh.' We always
have that to fall back on."
Maybe so, but the girls of Morningwood concede that falling too far back onto
comedic rock's double-edged sword could be dangerous. As women performers, their
post-Lillith, post-Spice Girls timing is undeniably good. Yet, it's equally clear
that Morningwood's chances for longevity are a longshot. What's so clever and insightful
now may not be next year.
"We know there's a window of opportunity," says LoRae. "We're not
a band that's looking to playing Steamboat for 10 years."
More immediately, there's a SXSW buzz to be dealt with, which is a long way from
last year's SXSW gig - an unsanctioned show in a hotel parking lot. And although
they got some mileage out of dubbing it "South by San Jose," their on-stage
invitation for interested A&R parties to meet them in the hotel's carport was
intended as a joke. This year, with a real SXSW gig, demo, and a lawyer in place,
they could wind up at The Four Seasons for real. Even so, Smith says her conference
strategy is simple.
"My SXSW expectations? I expect our costumes will be ready in time,"
she says before summoning her rock star side. "Then I want to make one big rock
record, a ton of money, and get the hell out of this business."
|


|