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What I'm Driving At
By Marc Stengel
MAY 10, 1999:
I have to confess a special fondness for a good dogfight. There's
just something visceral and oddly invigorating that occurs when I see two
sturdy specimens of man's best friend go at it, fang and claw, in a contest
of winner-take-all supremacy.
Lest the fur start flying over my own gosh-dogged predilections,
perhaps I better point out that I'm referring--of course--to man's best
friend the car. It just so happens that one of the best automotive
dogfights in years is shaping up in the perennially crowded, generally
lackluster mass-market category of compact cars. With an authentic Alpha
Male swagger, the completely redesigned Plymouth Neon is already rolling
into showrooms as an overeager 2000 model. The Mazda Protege, significantly
reconfigured for 1999 itself, is also strutting onstage, eager to dispel
the junior-partner connotations that its name implies.
In top-of-the-line trim and comparably equipped, the Neon LX and Protege
ES evaluated for this story differ by a mere $625 in price--$16,080 versus
$15,455. Each car's strength happens to be the other car's weakness, yet
both are determined to prevail. Here, between two cars of such comparable
stature, price, and equipment, it's more apparent than ever that it's not
the size of the dog in the fight that counts, it's the size of the fight in
the dog.
2000 Plymouth Neon LX
Since it's selling on the order of some 200,000 Neons a
year--compared to the Protege's 58,000 sales in '98--DaimlerChrysler (DC)
can afford to think of its contender as top dog in this contest. The
company certainly can't ignore, however, the 430,000 Toyota Camrys, 335,000
Honda Civics, or 292,000 Ford Escorts sold last year. Nor can it dismiss
the 5.8-percent tumble in Neon sales in '98 compared to the year before,
while its competitors' sales grew during the same period. (Protege's
improved by 8.2 percent, in fact.) Make no mistake The Gen II Neon,
which Plymouth shares in identical configuration with Dodge, represents a
concerted effort to rebuild the sales and reputation of a car that debuted
with much fanfare and smiley-faced optimism only five model years ago.
So here's what DC did with the Neon: It pushed the envelope every which
way--literally. The 2000 model is longer, wider, taller; its 105-inch
wheelbase is a significant inch longer. The sculptural effect of the
exterior is notably more svelte, flowing, and refined than before. The Neon
now looks very much a part of the Chrysler subset of the DC family that
includes such larger siblings as the Dodge Stratus, Chrysler 300M, and
Chrysler Concorde.
The coupe version of the Neon is now gone (as is the Protege coupe--both
victims of soft sales). The Neon's 132 HP four-cylinder motor remains, as
do the standard front-disk, rear-drum brakes. My tester, however, featured
optional four-wheel discs with ABS for $740 extra. On paper, the Neon's
single-overhead-cam powerplant appears the bigger dog, compared to the
Mazda's 122 HP twin-cammer. But it's a dog only in the most unflattering
sense. Although Neon outweighs Protege by just 40 pounds, its 10 extra
horsepower are distinctly unlively and uninspiring by comparison. Mated to
a balky shifter, plagued by pedals that discourage sporty heel-and-toe
footwork, the new Neon plays the lumbering St. Bernard to Protege's feisty
Scottie. And the greater irony yet is DC's pride in all the
sound-management features engineered into the new Neon. It's hard to hear
what all the fuss is about because the interior is so doggone noisy.
In quiet contrast to the Neon's audible irritations, however, is the
calming effect of the car's seating and controls. It's a comfy, grownup
layout that creates both the illusion and the reality of spaciousness. No,
the illusion and the reality aren't contradictory. Despite the larger
exterior dimensions, it turns out that the new Neon's head- and leg-room
figures are fractionally smaller than its predecessor's--by tenths of an
inch. All-important shoulder- and hip-room dimensions, however, are
significantly roomier fore and aft; and these certainly account for the
greater sense of lebensraum in DaimlerChrysler's first gesture
toward the new millennium. From the smiley-faced little kiddie car that
rolled onto the scene in '95, the Neon has matured gracefully, if not so
zestily, into a well-equipped sedan that seems to prefer value over
vivacity.
1999 Mazda Protege ES
Thus does the upstart, underdog Protege find itself in an
unexpectedly advantageous situation. For the '99 Protege is nothing if not
spirited. A slick sheetmetal redesign has transformed this formerly
faceless commuter car into a sport-touring wannabe that actually does-do.
Despite the horsepower deficit, Protege's twin-cam powertrain and driving
persona represent the epitome of "tossability." A smooth-shifting
five-speed notches crisply into gear; foot pedals encourage fancy footloose
behavior among accelerator, brake, and clutch; and a combination of
suspension feel and steering action urges the enthusiast driver ever deeper
and harder into corners. When a car is this fun to drive, it has a way of
letting you know right away.
The insistence on sportiness, moreover, may well be a ploy. Despite
Protege's nominally larger interior dimensions compared to Neon's, it feels
more cramped inside. I'm convinced that much of this condensed sense stems
from a strict inattention to certain ergonomic issues. The center
console, for example, is almost uselessly compact. Radio and HVAC controls
jam together on the dash; cupholders and gear shifter fight for supremacy.
Part of what makes the Protege redesign such an overall success is
Mazda's attention to cost-saving detail. The automaker managed to trim
enough weight in this redesign, for example, that it felt the '99 Protege
could manage with less expensive front-disk and rear-drum brakes (ABS
optional), while its predecessor wore disk brakes all 'round. From a
performance driving standpoint, the equipment downgrade is negligible.
Braking feel and effectiveness remain first-rate.
Not so the Protege's bash factor, however. As reported on the front page
of Automotive News in March, Mazda decided to "eliminate a
reinforcing bar and some padding from the rear bumper assembly" in order
"to cut two pounds from the weight of the redesigned 1999 Protege." It
turns out, however, that in independent testing by the Insurance Institute
for Highway Safety, the new Protege suffered $2,837 in rear bumper repair
damages, compared to $709 for the '98 model. The competing models
(not including the new Neon, by the way) suffered only half as much
dollar damage. A red-faced Mazda, as you might expect, is "scrambling" to
find a fix by model-year 2000--at costs estimated to range from $20 million
to $100 million, according to Automotive News. Given the
circumstances, it's now easier to sympathize with a new Protege owner who
might scold bystanders for leaning on the back of his car.
Looking ever forward, Mazda is justified to hold only the highest
expectations for its spirited new Protege. Whereas the newest Neon focuses
more on enhancing the interior comfort of its charges, the Protege's zippy
exterior styling and driving performance simply blast past the latest
Plymouth compact. By almost every criteria, objective and subjective, the
Protege represents a well-deserved victory for the underdog in this
automotive shoot-out. Even from the front, however, it had better keep an
eye on its competition--and on the rear-view mirror most particularly.

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